Today's online world demands websites are available for people to use easily across a range of platforms. Mobile platforms such as mobile and smartphones, tablets/iPads and laptops are the tools of choice for many people browsing the net, and all the statistics show they are growing in popularity every day.
Website owners ignore this trend at their peril, so if you have an older website that is not 'mobile-friendly', now's the time to update or else resign yourself to be left behind.
Having your site mobile-friendly, or perhaps more accurately 'responsive', means that the way your website works will automatically adapt to the platform it is being viewed on. This 'responsiveness' can also mean you're showing visitors content in a different way, or maybe that you are showing them different content.
There are a number of choices available to you if you are looking to have your site converted, and we can go through them with you and help you decide which way to go. Older websites can be converted to responsive, or have alternate versions added which are targeted specifically at each platform type. Often this method can work well however it can also mean more work later on because you'll then have multiple website versions to update, rather than one, which is what you would have with a completely responsive site.
Most of the time, it is possible to convert an older site to be responsive, but whether this is worth doing depends greatly on the market you're in, who your customers are, what their expectations are, and whether your site looks 'up to date enough' to warrant it. Chances are if your site's design is more than 5 years old, it will look small on today's higher resolution screens, and the graphics and photos, as well as the navigation structures used, will not make the transition well, leaving your site looking too old straightaway.
If that is the case conversion for your current site may not be appropriate, and we can advise you of other options available, from an entirely new site, to simply changing the site's front-end design, and leaving the content management and database systems behind it fully intact.
If you are in this situation please don't hesitate to contact us, and we'll be happy to work with you to find a viable and appropriate solution